DIY GONE TOO FAR
In this age of Do It Yourself, things have spun a little out control. Everybody wants to save a couple bucks but unless you’re a Master of your Domain you’ll be doing more harm than good in the long run. Whether you’re adding an addition to your house or designing a logo for your business, just remember the expression: you get what you pay for.
Designing banners, ads and logos with comic sans and Microsoft word probably isn’t going to win you any awards. Professionals spend years analyzing typography, graphic elements, lines, space, etc. just to learn the perfect way to design.
Here are some examples to illustrate this point:
Good Design vs. Bad Design –http://ittybittybijou.blogspot.ca/
When a designer has experience they know how to make everything more visually appealing, as shown in the example above.
Whereas these just hurt your eyes to look at them:
However this is what you would call good design;